Alternatives to the Car: One Neighborhood at a Time.

"Go" Campaign Project Manager, Maggie Melin shows off the Go Garfield Park shirt. Photo: ZappaWheels.

Over the past four years, an experiment in changing transportation behavior within local neighborhoods has been playing out in Chicago. The purpose is to get people out of their cars and introduce them to new forms of transportation such as biking, walking and public transit. And ideally to make a small change in transportation behavior. 

Dubbed the "Go" Campaigns, the effort has impacted five local Chicago communities over the past four summers including Pilsen, Bronzeville, Albany Park, Edgewater, and most recently Garfield Park. ​The campaigns are a comprehensive effort at building awareness for local engagement with transportation options besides driving alone. Most impressively, they are getting results. 

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